The Better Work Action Plan is the first phase of the Tourism Industry Transformation Plan, NZ Herald reports. The goal is to challenge the current perception – that it’s demanding, unreliable and poorly paid – and turn a career in tourism into something that is full of “aspiration, fulfilment and with attractive career pathways”. Minister of Tourism Stuart Nash says, “It’s time to look ahead to the future of the sector and ensure we do not just go back to the way things were, but learn from the challenges of the past few years and rebuild in a stronger and more sustainable way.”
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